I had mine pierced...and LOVED the sensitivity it gave me. Yummmy. Be careful though...I got a nasty infection and almost lost my right breast. Haven't had a hoop/jewelry in it in over 5 months...not as sensitive...but at least it's still there!!!!

Infections are common, so please...BE CAREFUL. I washed/cleaned it everyday...antibacterial blahblahblah...BE CAREFUL!

Just MY $.02.

Ophelia

PS. Panty, I pierced mine cause I lost a lot of sensitivity in a surgical procedure several years earlier. The "hardware" through the nipple increased the sensations 100% and I LOVED it. It wasn't really about sex appeal, but sexual stimulation.